“Drip & Brew” is a modern specialty coffee brand that speaks to young professionals and passionate coffee lovers. The core idea was to blend visual warmth with a minimal yet expressive identity that reflects the sensory experience of high-quality brewing.
The custom logo integrates a coffee cup into the letter "i" in “drip,” with the steam forming part of the character itself — creating a cohesive visual symbol. The brand uses a rich, earthy palette of warm browns, creamy beige, and burnt orange tones, emphasizing coziness, calm, and craft.
The full identity includes logo usage guidelines, custom typography, color systems, packaging, merchandise, and social media kits — all crafted to reflect the authentic, aromatic, and premium experience of the Drip & Brew brand.